Print collateral and packaging for clothing brand, The Reum. The brand’s identity system, marks, color palette and typographic system were developed.
Role: Creative Director
Illustration: W. Suh
Year: September - December 2021
Illustration: W. Suh
Year: September - December 2021
![](https://freight.cargo.site/t/original/i/3a16ed01628345f520f3995b11b29250027a6b09a1974a2cf84105f00c2f1465/0_2021yerinacha_TheReum01B.jpg)
![](https://freight.cargo.site/t/original/i/13cc1bb30a54bccc6840b1903687c7a58cf5cc1b16d71f9263cde399ef88eed3/0_2021yerinacha_TheReum02.jpg)
![](https://freight.cargo.site/t/original/i/bfd55e8fc6878860db64a5117c54b5c8df9e12699d3c05e801fc578dd490842e/0_2021yerinacha_TheReum03.jpg)
![](https://freight.cargo.site/t/original/i/068eaaa50b93430395a328e3a06bde35bb33f23c3c2d87be1ffc43f897070473/0_2020yerinacha_thereum.jpg)
![](https://freight.cargo.site/t/original/i/734915eb59e22be7009dd0244fcf2ae660679366ba7cc177a96247db2fc198d2/0_2022yerinacha_TheReum01.jpg)
![](https://freight.cargo.site/t/original/i/2abc9ff0f2176124396eea2d96d8bff3c98060c4e1b4ef77fdeb10a54a57330c/0_2022yerinacha_TheReum02.jpg)
![](https://freight.cargo.site/t/original/i/a3a130fb477e45f65c224153317d786aa869b4381390d9f9e5742fd01b9c0f02/0_2021yerinacha_TheReum05.jpg)
![](https://freight.cargo.site/t/original/i/52c8297a67a14ba0d3ff107e24b5528dfa0e7647ee785d21c3242d029a195a46/0_2021yerinacha_TheReum06.jpg)
![](https://freight.cargo.site/t/original/i/eb8a86256520bab3492ed84d835f1c9fca6b29d36a21e1f98ae4b36b5aa77082/0_2021yerinacha_TheReum01.jpg)