Branding, illustration, art direction for Howlpot — a brand dedicated to making the life of companion animals as comfortable and stylish as possible.
Howlpot believes in applying the same design principles to their pet products as one would for any other luxury accessory or piece of home furnishing, resulting in simple, comfortable, and durable pieces with contemporary flair and an eye towards all the minute details that make a piece truly special.
As sole graphic designer, my role was to build a cohesive brand look. The illustrations were hand drawn to give more storytelling.
Howlpot believes in applying the same design principles to their pet products as one would for any other luxury accessory or piece of home furnishing, resulting in simple, comfortable, and durable pieces with contemporary flair and an eye towards all the minute details that make a piece truly special.
As sole graphic designer, my role was to build a cohesive brand look. The illustrations were hand drawn to give more storytelling.
